Use Case

Trigger outreach when deals move.

Enroll contacts into targeted sequences when deals hit key stages — proposal sent, negotiation, or stalled.

Deals stall. Proposals go unanswered. Reps forget to follow up after a demo. Sequence Enroll lets you attach sequences to deal stage changes so the right outreach fires automatically — keeping momentum alive without relying on memory.

How it works in your workflow

Build a deal-based workflow triggered by stage changes. Add the Sequence Enroll action to enroll the associated contact into a stage-specific sequence.

Enroll in Sequence

Owner Mode

New Lead Nurture Sequence
Specific User
Contact Owner
Contact owner

The owner's connected email will be used automatically

At runtime

Contact: Sarah MillerOwner: Mark JohnsonSends as: mark@company.com

Why automate this

  • Automatically follow up when a proposal is sent
  • Re-engage stalled deals with a dedicated nudge sequence
  • Send closing sequences during negotiation stages
  • Each rep sends from their own inbox via Contact Owner mode

Ready to automate?

Start triggering sequences from deal stages. 50 free enrollments included.

Start automating deal-stage outreach